BBA program at JIMS, Vasant Kunj-2

April 28, 2023
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BBA is a course that gives a fine insight into three major areas of management such as Marketing, Finance and Human resource. The course is a unique mix of theory and practice as it creates a sound foundation for management through classroom sessions as also through exposure to the corporate world through a constant industry-academia interface. It is, today, one of the most sought after courses in the academic world because a student coming from just about any stream can take it up and do well in it. Unlike a specialized course where one learns skills specific to the trade in question , a BBA can take you into just about any industry ranging from electronics , consumer goods to fashion as the each industry requires the skills of proficient Sales and Marketing, Finance and HR professionals to carry forward the business.

Advantages of doing BBA:

  1. High paid jobs: BBA graduates are highly valued for their business acumen, decision making and marketing skills. Since , they are the people who carry on their shoulders the responsibility of taking the business forward, they are quite well-compensated for their contribution. The salaries, consequently are amongst the best in the industry. Concomitantly, if one does consistently well, the growth is phenomenal.
  2. Inter-personal skills: A BBA polishes the inter-personal as also the communication skills of the students. Presentation and public speaking skills are extremely important for a person aspiring to be a management professional and these skills are developed in the classroom by making the students speak on various business and generic topics from time to time. Nobody better understands the concept of tactful and persuasive communication than a BBA graduate as it is, at all times, people that s/he would required to manage. At JIMS, Vasant Kunj-2 ,these skills along with various others such as team work, time management , delegation , negotiation and so on are instilled through interesting management activities.
  3. Leadership roles: A management professional all through is taught to be more than just a manager. After all, it is people that s/he is going to be managing and it is through this team of people that s/he would achieve the goals of the organization. The students are, consequently, taught to take initiative and responsibility and hold themselves accountable for any and every task that comes their way. These traits later in life get transformed into skills that inspire others to follow them. So, leadership is instilled as a trait right from day-one. It is a role which is indispensable no matter what kind of work ones does later in life. JIMS, Vasant Kunj-2 has given the industry leaders who have not just done well for the companies but have also developed their teams to take up jobs of responsibility in their professional lives .
  4. Entrepreneurial skills: With a fresh make-over to the BBA courses all over the country, entrepreneurship is definitely not a faraway dream for anyone. It is something one can take up at any point in his/her career as he is aware of a viable and not-so viable an idea for starting a business and funding options while studying in the classroom itself. JIMS, Vasant Kunj-2 gives budding entrepreneurs ample opportunity to present and have their ideas assessed through the eyes of experienced professionals.
  5. Networking ability: Teaching has moved away from the traditional system of a professor standing in the class and delivering a monologue. Adopting a communicative and collaborative approach to teaching, the classes become interactive but the actual learning takes place in the environment outside the classroom. At JIMS, Vasant Kunj-2 , the students are sent for seminars, inter-college competitions such as business plan presentations, debates , case study competitions and so on that make them interact with their counterparts outside the boundary of their college. They are also made aware of the production processes through visits to various plants. The interaction with working professionals in these plants further creates an aptitude for networking. Working professionals from the industry visit the college from time to time to apprise the students of the latest trends in the industry. This interaction also allows them to add to their existing network.

A BBA program is, thus, a ticket to success for anyone who aspires to reach the highest echelons in his work place.

Best Regards
Gurmeet Sodhi
HOD - BBA
JIMS, Vasant Kunj-2